Cornish College of Arts
Standing out from the crowd while building trust
CHALLENGE
Define a unique brand message.
SOLUTION
Building a brand with purpose.
RESULT
Brand awareness, customer loyalty & sales.
Finding a thoughtful and authentic voice to empower artistic minds
Cornish College needed a voice and look that would showcase the college’s creativity, passion, and care. We worked with them to create a fresh and engaging brand identity to match the high-quality arts education they offer. Together, through research, customer segmentation, ideation, and iteration, we built strategies to meld their internal values with their external presentation. The end result is an exciting, electric brand that extends through digital, print, product, and other branding opportunities to highlight the college’s strengths to anyone engaging with the site – from potential students and parents to faculty and alumni.
